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How to use Keyword Search

Explore KDP keyword demand, competition, and Confidence-labelled revenue ranges from Amazon-derived signals, then dig into any keyword in its own tab.

Open Keyword SearchAll help guides

Quick start

From a niche idea to a usable shortlist in a few steps.

1

Pick your marketplace. Choose the Amazon store, such as US or UK, so demand and pricing match where you publish.

2

Enter a niche. Type a topic like gratitude journal, or tap a suggested niche to start.

3

Hit Search. Each search opens its own tab, so you can compare several niches side by side.

4

Scan the scorecard. The four cards summarise volume, best opportunity, and low-competition counts at a glance.

5

Read the table. Sort by demand, competition, or earnings to find keywords worth targeting.

6

Export or refine. Export to CSV, or filter to low-competition only to surface easier openings.

Screenshot walkthrough

The full screen once, then a closer look at the parts that matter.

Keyword Search results for gratitude journal showing scorecard cards and a sortable keyword table.
Keyword Search - results for gratitude journal.
  1. USgratitude journalSearch
    1
    Marketplace and niche

    Set the store, type a niche, and Search. Each query opens its own tab.

  2. Avg volume6,850per month
    Best opportunity44higher = easier
    Low-competition2of 8 keywords
    2
    At-a-glance scorecard

    Keywords analysed, average volume, best opportunity, and low-competition count.

  3. gratitude journalVery High28
    3
    Demand vs competition

    Read demand strength against competition for every keyword in one row.

  4. VerdictStrongMixedWeak
    4
    Verdict

    A quick Strong, Mixed, or Weak read so you can scan fast.

  5. Export CSV
    5
    Export CSV

    Send the full keyword set to a spreadsheet for your launch plan.

How to read the results

What each number means, and what good looks like.

Avg volume

Monthly search demand signal for the keyword. Higher means more reader interest.

Competition

How hard the term is to rank for, scored out of 99. Lower is easier.

Demand

A plain-language read from Very High to Low of search interest relative to the niche.

Earnings / mo

Confidence-labelled monthly revenue range for books ranking for the term.

Best opportunity

The strongest demand-vs-difficulty score in your set. A good place to start.

Verdict

Fee's shorthand: Strong, Mixed, or Weak, blending demand and competition.

Best practices

Small habits that make the data pay off.

Chase low-competition, real-demand terms. The sweet spot is solid volume with a low competition score. Filter to low-competition only.

Compare niches in tabs. Run three or four related niches and compare their scorecards before committing.

Mind the long tail. Specific multi-word phrases convert better and are far easier to rank for than broad heads.

Use the Confidence labels. Numbers are directional signals from Amazon-derived data, not sales promises.

FAQ

Where does the keyword data come from?
It is derived from Amazon signals such as search suggestions, results depth, and ranking behaviour. Figures are Confidence-labelled signals, not promises.
What counts as a good opportunity score?
Higher is easier. Look for keywords combining strong demand with a low competition score; those rise to the top of the best opportunity metric.
Can I export my keywords?
Yes. Use Export CSV on any results tab to download the full set with all columns for your launch spreadsheet.
Why does each search open a new tab?
So you can keep several niches open at once and compare them without losing your previous results.
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